Summer Walker Named Apple Music’s First “Up Next Artist” Of 2019
Some music pundits were ready to write the obituary for R&B. Thankfully, the genre has seen a resurgence in recent years. Summer Walker is one of the fresh voices carrying Rhythm & Blues into the next decade.
Apple Music recognized Walker’s talent and potential. The streaming service selected the LVRN/Interscope Records signee as its first “Up Next Artist” of 2019. Walker said, “I’m really humbled that Apple considered me for this campaign, it’s very appreciated and exciting.”
“Summer Walker represents all the great qualities of R&B,” declared Ebro Darden, Apple Music’s Global Editorial Director for Hip-Hop and R&B. “I was introduced to Summer Walker’s magic courtesy of Alaysia Sierra at Apple Music who has continued to make sure R&B is handled correctly in our eco-system.”